La Vara Naturals by PureLab Innovations. Paraben-free · Reef-safe · Locally crafted in Bali. Amenity and cleaning systems that reduce costs by up to 45% — while earning your hotel its green credentials.
Founded in 2023, PureLab Innovations (La Vara Naturals) started with one conviction: the products that clean bodies and spaces should never poison the planet surrounding them.
We craft every formula in Bali using ethically sourced botanicals — lemongrass from Lombok farmers, frangipani from Ubud, ylang ylang from Flores. Blended in our lab. Delivered to your hotel.
We don't just sell products. We design the complete chemical-free hospitality system for your property — from guest room amenities to kitchen degreaser to laundry softener. One relationship covers everything.
Get a System Proposal →Complete in-room product system — body wash, shampoo, conditioner, lotion, linen spray, candle. Dispensing from wall units to refillable bottles. 2★ to 5★ solutions.
Massage oils, body scrubs, bath salts, herbal steam blends, facial protocols. Spa-grade formulas at local pricing. Custom treatment signature possible.
Food-safe cleaning from dishwash to grease cutter to marble cleaner. Your kitchen staff handles no harsh chemicals. Your dining guests smell only the food.
Laundry detergent and softener in Regular and PRO grades. Color-coded refill bottle system. Dosing control. Complete HK operations standardization.
We back every claim with numbers. Before we propose a system, we build your free cost model. You see exactly what you spend today — and what you'll save.
Run Your Calculation →7 scent variants. Paraben-free, sulfate-free, reef-safe. Available 60ml to 20L bulk. The flagship amenity product.
3 scent variants each. Sulfate-free, silicone-free. Nourishing without stripping. Available 60ml to 20L for bulk dispensing.
Natural DEET-free mosquito repellent. Essential for Bali outdoor areas. Lemon eucalyptus, lemongrass, citronella. Safe for all guests.
~8ml per full body treatment. 1L = ~125 sessions. Lemongrass or Frangipani. Lightweight, absorbs clean. Leaves no oily residue.
Lemongrass detox bath salt — ~80gr per foot soak, 1.3kg ≈ 16 uses. Bath bombs for VIP packages. Dissolves fully in 5 minutes.
Room spray for daily turnover. Linen spray for pillows and towels. Available bulk 20L for HK operations. 2 variants each.
Candle for room and lobby ambience. Reed diffuser for passive scent in corridors. Electric steam aromatherapy for spa and FO.
Full cleaning range in Regular (daily ops) and PRO (deep clean) grades. Floor, bathroom, multipurpose antibacterial, glass, marble, stainless steel, drain.
Sakura-scented detergent and softener in Regular and PRO grades. PRO grade handles heavy-soiled spa towels and tablecloths. Bulk to 20L.
Green credentials aren't marketing. They're product design decisions made before the first ingredient is weighed. Here's exactly what your hotel can claim — and what backs each claim up.
Launch your own skincare, wellness, or cleaning brand without building a factory. Custom formula. Custom scent. Custom label. Start from 5 litres.
Hotels wanting own-brand amenities. Spas creating retail lines. Influencers launching skincare. Gift shops wanting local eco product. Corporate gifting. Export brands targeting Europe and Australia.
DM "MY BRAND" to Start →Enter your hotel details below and see exactly what you're spending — and what you'd save with our foam dispenser system.
Whether you're a hotel GM, spa director, villa owner, restaurant operator, or aspiring brand founder — we'd love to hear from you. Your free cost calculation takes 10 minutes.